Maintain your brand presence in reports with the Venngage My Brand Kit feature. This use of color makes it easier for those reading the report to understand how much work remains to be done. When you use a pictogram to show proportions, use a darker color to indicate the progress made so far, and a lighter color to indicate the work that remains. It’s a quick way to communicate the high-level state of your project. In the project status pictogram example below, pictograms are used to give an overview of project progress and status (in terms of schedule, scope, and budget). Documents like project plans, product roadmaps, and project status reports can all benefit from a visual indicator of progress in the form of a pictogram. Pictograms can also be used to indicate status or progress toward a goal. Indicate progress to a goal in a project status report Using pictograms to show ratings can be useful in everything from comparison infographics to net promoter score reports, like the example below. They’ve used a series of super simple pictograms (“Fire Ratings”) to show the heat level of various peppers.īesides making the ratings easier to grasp at a glance, they’re a nice visual feature of the infographic. Here's a pictogram example about peppers from CookSmarts. The Venngage Infographic Maker is an easy-to-use solution for all your design needs. We offer thousands of customizable templates that you can use to show a variety of ratings or scores. Instead of becoming overwhelmed by the ratings, the star icons draw the eye to key information that makes it easier to understand. There's a lot of data to be shared here about change management. This pictogram example takes the form of an infographic. ![]() We can do the same thing to visualize ratings, scores, and changes over time and space in our infographics. Pretty much every site that allows customers to rate products or services (like Yelp and Amazon) uses pictograms to show the results of their five-star rating system. What’s a simple proportion that you see every day? Any guesses? Ratings, you got it! We know that pictograms are great for showing simple proportions or percentages. Use a pictogram to show ratings or changes Whether you want to show the magnitude of an important stat or visualize a fraction or percentage, you can use pictograms to add visual impact to simple data. ![]() You can use a pictogram whenever you want to make simple data more visually interesting, more memorable, or more engaging. Pictograms can come in handy quite often when visualizing data in infographics, reports, presentations, and even resumes ! Return to Table of Contents When to use a pictogram The icons are arranged in a single line or a grid, with each icon representing a certain number of units (usually 1, 10, or 100).Ī feature of many great infographics, they’re often used to make otherwise boring facts or data points more compelling, as seen in the statistical infographic below.Īnd since pictograms are made from a series of icons, they’re perfect for those times when you need an attractive graphic but don’t have a graphic designer to rely on. Pictograms are types of charts and graphs that use icons and images to represent data.Īlso known as “pictographs”, “icon charts”, “picture charts”, and “pictorial unit charts”, pictograms use a series of repeated icons to visualize simple data. If you've ever asked yourself, what is a pictogram, we'll tell you all about it, show you when you should use them, and give you some inspiration with our pictogram examples. Pictograms can also be a fun addition to any infographic. ![]() Visually stacking icons to represent simple data can improve a reader’s recall of that data and even their level of engagement with that data. Besides making your data look nice, pictograms can make your data more memorable. ![]() A pictogram is one of the simplest and most popular forms of data visualization out there.
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